{"id":242,"date":"2026-02-23T20:00:00","date_gmt":"2026-02-23T20:00:00","guid":{"rendered":"https:\/\/natockovima.com\/?p=242"},"modified":"2026-02-22T23:07:35","modified_gmt":"2026-02-22T23:07:35","slug":"globalna-auto-industrija-izgubila-oko-50-milijardi-dolara-zbog-ev-ulaganja","status":"publish","type":"post","link":"https:\/\/natockovima.com\/index.php\/2026\/02\/23\/globalna-auto-industrija-izgubila-oko-50-milijardi-dolara-zbog-ev-ulaganja\/","title":{"rendered":"Globalna auto-industrija izgubila oko 50 milijardi dolara zbog EV ulaganja"},"content":{"rendered":"\n<p>Prema najnovijim analizama finansijskih izve\u0161taja, veliki svetski proizvo\u0111a\u010di automobila zabele\u017eili su kolektivne gubitke od pribli\u017eno 50 milijardi dolara kao posledicu agresivnih ulaganja u elektri\u010dna vozila.<\/p>\n\n\n\n<p>Kompanije poput General Motors, Ford Motor Company, Honda i Stellantis ulo\u017eile su ogromna sredstva u razvoj EV platformi, baterijskih pogona i proizvodnih kapaciteta. Me\u0111utim, potra\u017enja na pojedinim tr\u017ei\u0161tima, naro\u010dito u SAD i Evropi, nije rasla tempom koji je bio o\u010dekivan.<\/p>\n\n\n\n<p>Jedan od klju\u010dnih problema i dalje su visoki tro\u0161kovi baterija i sirovina, ali i nedovoljno razvijena infrastruktura za punjenje. Uz to, ukidanje ili smanjenje dr\u017eavnih subvencija dodatno uti\u010de na kupce koji su sve oprezniji pri prelasku na elektri\u010dna vozila.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"609\" src=\"https:\/\/natockovima.com\/wp-content\/uploads\/2026\/02\/image-35-1024x609.png\" alt=\"\" class=\"wp-image-244\" srcset=\"https:\/\/natockovima.com\/wp-content\/uploads\/2026\/02\/image-35-1024x609.png 1024w, https:\/\/natockovima.com\/wp-content\/uploads\/2026\/02\/image-35-300x178.png 300w, https:\/\/natockovima.com\/wp-content\/uploads\/2026\/02\/image-35-768x457.png 768w, https:\/\/natockovima.com\/wp-content\/uploads\/2026\/02\/image-35-1536x914.png 1536w, https:\/\/natockovima.com\/wp-content\/uploads\/2026\/02\/image-35.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Stru\u010dnjaci isti\u010du da EV tranzicija nije zaustavljena, ali da industrija prolazi kroz fazu \u201erealnosti tr\u017ei\u0161ta\u201c, gde se o\u010dekivanja uskla\u0111uju sa stvarnom potra\u017enjom. Mnogi proizvo\u0111a\u010di sada prilago\u0111avaju strategije \u2013 usporavaju pojedine projekte, produ\u017eavaju \u017eivotni vek hibridnih modela i fokusiraju se na profitabilnost umesto brzog \u0161irenja ponude.<\/p>\n\n\n\n<p>Ovaj period mogao bi predstavljati prelomnu ta\u010dku u na\u010dinu na koji se automobilske kompanije odnose prema elektrifikaciji.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Prema najnovijim analizama finansijskih izve\u0161taja, veliki svetski proizvo\u0111a\u010di automobila zabele\u017eili su kolektivne gubitke od pribli\u017eno 50 milijardi dolara kao posledicu agresivnih ulaganja u elektri\u010dna vozila. Kompanije poput General Motors, Ford&hellip;<\/p>\n","protected":false},"author":1,"featured_media":243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,1],"tags":[34,12,16,26],"class_list":["post-242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektricna","category-vesti","tag-automobili","tag-elektricni","tag-novosti","tag-vesti"],"_links":{"self":[{"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/posts\/242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":1,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"predecessor-version":[{"id":245,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/posts\/242\/revisions\/245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/media\/243"}],"wp:attachment":[{"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/natockovima.com\/index.php\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}